PC Makers (OEMs) have decided to install multiple trial software programs, which load on boot, severely slowing down the time to get started. These trial programs have earned the nickname ‘craplets,’ and retailers offer to remove them at the time of purchase, often at a cost. This may have been noted elsewhere, but I must ask: isn’t this crazy? This is the new reality? BestBuy sales people, in addition to extending to customers an extended warranty, must also state, with a straight face: “There’s a lot of crap on this computer. Do you want us to remove it for just $30?” Such behavior seems the stuff of a monopoly (you can imagine a Phone Man coming to your parents’ home years ago, offering to remove six bogus digits from the pad), and yet the computer industry is as competitive as ever, with a resurgent, ballyhooed Apple making machines in addition to the many Wintel and WinAmD OEMs.
Questions to consider:
What is behind this development? How much commission do OEMs get from these trials? Or, do the makers get the money upfront just for loading it on the machine? In which case, they may make money despite not selling the machine? Who are these craplet vendors? Is Apple behind it? Craplets have undermined the rollout of Vista… are OEMs so upset at Microsoft that they find self-destruction admirable so long as it helps knock down Redmond?
When Microsoft was being sued throughout the late 90s for its ‘closed’ operating system, OEMs were demanding increased ability to customize Windows. Are craplets what they had in mind? This is the result of the anti-trust settlement: the right to erode customer trust by selling slower machines?